Will Matt Drudge help elect the next President?

So says TIME Magazine’s editor-at-large and senior political analyst Mark Halperin. This is from an interview David Brody recently filmed with Halperin. (emphasis mine)

"Take what happen the other day as a perfect example. Michelle Obama said, "Our view is that if you can't run your own house, you certainly can't run the White House".(some say it was a swipe at Hillary Clinton) Well, the story didn't get much play until Drudge featured it on his website. Watch Halperin's take above:

"Once Matt Drudge decided, for whatever reason, he wanted to highlight those remarks, they dominated cable news, they dominated talk radio. They produced a whole new round of interest. That's the power Matt Drudge had four years ago, clearly the power he will have in 2008. The campaign that figures out how to deal with Matt Drudge from both an offensive and a defensive point of view will probably elect the next President of the United States."